Case Study: How a B2B Team Used AI to Speed Execution Without Sacrificing Positioning
case studyAIB2B

Case Study: How a B2B Team Used AI to Speed Execution Without Sacrificing Positioning

tthebrands
2026-02-13
9 min read
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Narrative case study showing how a B2B team used AI for execution while keeping strategic oversight — with KPIs and actionable lessons.

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#case study#AI#B2B
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thebrands

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Senior editor and content strategist. Writing about technology, design, and the future of digital media. Follow along for deep dives into the industry's moving parts.

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